Artificial intelligence-powered Marketing Mix Model to optimise marketing performance and budget allocation.
Bytek’s Solutions improve marketing performance thanks to the combination of Human and Artificial Intelligence.
Our Solutions are driven and enhanced by the human expertise of the best specialists.
A solution capable of measuring the incremental value of marketing activities on the business KPI agreed with the customer.
A step-by-step approach to data management and activation: definition of objectives, data consistency, insights and activation.
A tool capable of investigating digital properties and detecting technical criticalities in terms of pages and queries at an early stage.
A solution that allows an in-depth exploration of search data in order to enable companies to gain deep insights into market trends.