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Bytek’s Solutions improve marketing performance thanks to the combination of Human and Artificial Intelligence.

Our Solutions are driven and enhanced by the human expertise of the best specialists.

Artificial intelligence-powered Marketing Mix Model to optimise marketing performance and budget allocation.

A solution capable of measuring the incremental value of marketing activities on the business KPI agreed with the customer.

A step-by-step approach to data management and activation: definition of objectives, data consistency, insights and activation.

A tool capable of investigating digital properties and detecting technical criticalities in terms of pages and queries at an early stage.

A solution that allows an in-depth exploration of search data in order to enable companies to gain deep insights into market trends.