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AI in Marketing: regulatory standards, technical approaches and best practices for data-driven projects
Discover how to integrate AI into your business while ensuring compliance, with insights on GDPR, the AI Act and strategies for compliant data management.
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Artificial Intelligence is transforming marketing and data management, but the regulatory landscape is constantly evolving. From GDPR to the AI Act, companies must adopt secure and compliant strategies to mitigate risks and fully leverage AI’s potential.
This white paper provides a clear and practical overview of:
- Key regulations and their impact on AI usage;
- Legal bases for data processing and consent management;
- Strategies for secure and compliant AI implementation;
- Best practices for privacy, security, and data tracking.
Download the guide and learn how to integrate AI into your business while ensuring full compliance.
